We help climate, deep-tech, and AI start-upsgrow.

We are Matterra. The truly committed growth partner for forward-thinking start-ups.
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Testimonials from happy clients.

Matterra
Matterra
Matterra
Ellie is a strong, results-driven marketing leader who delivers a real business impact. Throughout my time working with Ellie, she has been always enthusiastic about leveraging data to come up with creative hypotheses, test them out, and continue to improve through iteration.
Seijin Jung, VP of Growth at Abound
Matterra
Ellie defines consultant – always leading our team with new ideas and approaches. Her focus on data allows us to ground our decision-making and guide our next steps thoughtfully.
Claire O'Hare, Founder of Livewell Design
Matterra
Ellie is exceptionally analytical, detail-oriented, proactive in testing & learning new initiatives, and is the reason why my brand currently has such a loyal, engaged audience with high % repeat customers to improve LTV. My business would not be as sustainable and healthy as it is today without all [of Ellie’s] hard work. AND she's an absolute pleasure to work with, it's like she's a unicorn!
Rex Chou, Founder and GM of Ghost Democracy
Leslie HarrisMatterra
As a mentor and workshop facilitator on the Calling2Scale UK programme at EIT Hub UK, Ellie had a real ability to quickly understand founders’ challenges, ask the right questions, and help them move towards clear, practical next steps. Our startups greatly valued her insight, honesty, and the supportive space she created for open discussion and peer learning.
Leslie Harris, Manager @ European Institute of Innovation and Technology (EIT) Hub UK
Matterra
We were delighted to host a webinar by Ellie for our early-stage startups on Driving Purpose and Growth: Impact Marketing for Deep Tech Startups. Her insights were invaluable, and her delivery was exceptional. Ellie’s expertise and willingness to help made the session truly impactful!
Jenny Ioannou, Communications Manager at lomarlabs

How we help your business grow.

Positioning - climate tech marketing agency

Positioning

Buyers' attention and budgets have shrunk. It's harder than ever to get into conversations.
HOW WE HELP
We research your market, interview your team, identify what's important for your buyers, and carve your unique position in the market that opens doors.
Persona creation - climate tech marketing agency

ICP Creation

No matter how good your message is, it will fall on deaf ears, unless you get your audience right.
HOW WE HELP
We gather deep insights about your buyers, to create your Ideal Customer Profile. What keeps them up at night and how your solutions helps. Then tailor your messaging to them.
GTM strategy - climate tech marketing agency

Channel Audit

Website, LinkedIn, Email, events, plus a new social platform every month. You can't do everything.
How we help
Based on your ICP, we audit your current channels,  and craft a channel strategy so you can focus on the ones that will move the needle, without burning out your lean team.
Email marketing - climate tech marketing agency

CRM

You don't have the time to leverage the powerful tool you're paying for, or stuck in spreadsheets.
HOW WE HELP
We set up your CRM from scratch, tailored to your exact business needs. You can finally clearly see and act on your pipeline, and nurture the right customer and investor relationships.
MatterraMatterra

Positioning

Buyers' attention and budgets have shrunk. It's harder than ever to get into conversations.
HOW WE HELP
We research your market, interview your team, identify what's important for your buyers, and carve your unique position in the market that opens doors.
MatterraMatterra

ICP Creation

No matter how good your message is, it will fall on deaf ears, unless you get your audience right.
HOW WE HELP
We gather deep insights about your buyers, to create your Ideal Customer Profile. What keeps them up at night and how your solutions helps. Then tailor your messaging to them.
MatterraMatterra

Channel Audit

We develop a comprehensive Go-to-Market strategy for your business to drive awareness and sales.
HOW WE HELP
Based on your ICP, we audit your current channels,  and craft a channel strategy so you can focus on the ones that will move the needle, without burning out your lean team.
MatterraMatterra

CRM

You don't have the time to leverage the powerful tool you're paying for, or stuck in spreadsheets.
HOW WE HELP
We set up your CRM from scratch, tailored to your exact business needs. You can finally clearly see and act on your pipeline, and nurture the right customer and investor relationships.
Learn more about how we can help you grow

Case Studies

Matterra

BlueNose

B2B | EMISSIONS REDUCTION | UK

Website copy for Emission reduction Start-up

Matterra

InPlanet

B2B | CARBON REMOVAL | GERMANY

GTM Strategy for Carbon Removal Start-up

Matterra

Venture lab

B2B | START-UP GROWTH | UK

Positioning and Offering Strategy

See all case studies
We partner with mission-driven start-ups making meaningful change.
Ready to make some waves together?
Apply to work with us

Thoughts & Insights

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